Personal Statement Intensive™

Your student does not need an essay idea yet. That is part of the work.

We help students find the story beneath the activities and achievements, then shape a personal statement that sounds like them. Strategy comes first. The story and writing stay with the student.

Explore the Intensive Ask Jennifer and Heather

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The LaunchPoint approach

Before we work on sentences, we find the story.

A meaningful essay is not always about the biggest award or hardest experience. We look for the details and patterns that help an admissions reader understand the person behind the application.

STEP 01

Reflect

The student completes guided questions about experiences, values, relationships and turning points.

STEP 02

Find the throughline

We review the responses and help the student identify a meaningful direction for the essay.

STEP 03

Draft and revise

The student writes. We provide individualized guidance and feedback on the essay.

STEP 04

Polish

We review one revised draft for clarity, organization, voice and readiness.

A good fit for

Students who need more than proofreading.

The goal is not to make the essay sound like an adult wrote it. It is to help the student communicate what they mean more clearly.

“I have no idea what to write about.” Topic discovery is included in the process.
“My draft feels like a résumé.” We look for the reflection and personal meaning beneath the events.
“I have too many ideas.” We help the student choose a clear direction and build a coherent essay.
“I want it to sound like me.” The student owns the story and writing. Our role is strategy and feedback.

One intensive. One clear process.

Personal Statement Intensive™

The full LaunchPoint personal statement process, from story discovery through final polish. We select the delivery format that fits the student and the season.

What is included

Students receive the same core strategy and feedback whether their PSI is delivered in a live or self-paced format. LaunchPoint determines the format based on timing, availability and student fit.

  • Pre-work reflection questionnaire
  • Personalized story and topic strategy
  • Guided drafting process
  • Individualized feedback on one draft
  • Revision guidance
  • Final polish of one revised essay

2027 application season

Purchase before June 1, 2027 $499
Purchase June 1, 2027 or later $599

Price is based on the purchase date. The format is assigned by LaunchPoint.

Purchase Personal Statement Intensive

This is one PSI product. Topic Strategy, Self-Paced PSI and Live PSI are no longer separate purchase options.

LaunchPoint Tracking is not included with standalone PSI. CounselMore access, deadline tracking and application progress tracking are a separate $199 add-on for eligible non-premium purchases. Tracking is included with the Premium Senior Package.

What story strategy can uncover

The first idea is not always the strongest one.

One student arrived with several experiences that seemed unrelated. The work was finding the pattern connecting them.

The raw material Creative building, engineering projects, leadership, an internship and future goals.
The pattern underneath He repeatedly noticed what something could become, then wanted to make it real.
The essay direction A coherent story about seeing possibility, building and creating, and understanding why civil engineering fit.
What changed Not his experiences. The structure connecting them.

From a LaunchPoint student

“Through this intensive I learned that not everything revolves around my sport, and that there are overlooked moments that are special to touch on in your essay.”
Emmie L. · LaunchPoint Student

Questions parents ask

What to expect.

Does my student need to know what they want to write about?
No. Topic discovery and story strategy are part of the Personal Statement Intensive.
Does LaunchPoint write the essay?
No. The student owns the story and writing. We provide strategy, questions, coaching and feedback.
Can we choose live or self-paced?
PSI is one product. LaunchPoint selects the delivery format based on timing, availability and student fit.
Is CounselMore tracking included with standalone PSI?
No. LaunchPoint Tracking is a separate $199 add-on for eligible non-premium purchases. It is included with the Premium Senior Package.
What if my student already has a strong draft?
The PSI is designed for the full story-to-final-polish process. Draft Review & Polish may be offered separately as a follow-up when a student already has a solid draft and does not need the full PSI process.
Does the PSI include supplemental essays or Common App activities?
No. PSI focuses on the personal statement. Supplemental essays and Common App Strategy & Support are separate services unless purchased as part of the Premium Senior Package.

A stronger essay starts with a better question

Let’s find the story your student is ready to tell.

If you are unsure whether PSI or the Premium Senior Package is the better fit, tell us where your student is in the process.

Ask Jennifer and Heather Explore Senior Services
Jennifer & Heather · LaunchPoint Consulting, LLC
Clarity first. Strategy always.